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The initiative is part of the Implementation Plan of DTT in the town led by the Department of Quality and Modernization of the administration in cooperation with the Autonomous Community

On April 3, may be brought forward to March 23, switch-off will occur throughout the city of Murcia, and since then only receive the television signal in digital.

Recipients who do not adapt to digital technology will be useless in less than two months.

The City Council wanted to avoid the 77 biggest social centers suffer these consequences and the Mayor today presented decoders to the directives of the 35 centers that did not yet have these receptors.

From next week will begin the second phase of the plan, which will be given to members of the practical training centers on what is and how to tune in Freeview homes.

It is recalled that as older people are, according to data from the survey, those least familiar with "what is the TDT" and have the lowest percentage of citizens who have not yet adapted this technology in their homes.

In particular, the social centers of older people who have received from the Mayor the DTT decoder are the Aljucer, Stables, The Arboleja, Avileses, Los Dolores, Espinardo, La Fama, Los Garres, Gea and Truyols, Guadalupe, Juan Infante Manuel, Javalí Viejo, La Ñora, Llano de Brujas, Lobosillo, Los Martínez del Puerto, Monteagudo, La Murta, Nonduermas, Patiño, La Paz, Pedriñanes, El Raal, Los Ramos, San Anton, San Basilio, San Ginés, San Jose de la Vega, San Jose Obrero (El Raal), San Miguel, Santiago and Zaraíche, Sucina Vistalegre Zarandona and Zeneta.

The initiative, promoted by the Department of Quality and Modernization of the Administration is part of the information campaign for implementation of DTT in the municipality, which aims to ensure digital coverage and increase the degree of connectivity of citizens.

The plan has received aid from the Ministry of Economy and Finance.

The actions being undertaken are the installation of new transmitting facilities (DTT Gapfillers systems) for digital coverage similar or superior to existing analog.

Work will be performed in areas of the municipality that they have sufficient signal coverage and have a greater volume of people affected (such as San Jose de la Montana and other areas of the South Coast area and Esparragal, El Campillo and Montepinar).

For works of adaptation and installation of digital broadcasting centers with a grant from the region of € 135,000.

To promote public awareness about the upcoming digital switchover, the City commenced in August a plan to disseminate and publicize the transition to DTT in Murcia, and training for all citizens of the town know the process of transition to DTT and incorporate this technology in their homes.

The campaign aims to:

Report the date of analogue switch (initially scheduled for April 3, 2010 but is expected to be brought forward to 23 March)

Spread the benefits of new system

Reach those with a higher risk of digital exclusion, such as older

Inform users of how it will affect the blackout

Build communication channels to disseminate effectively the next technological change

Overcoming resistance to change

Telephone surveys

To conduct a survey on the degree of connection to the TDT and the reasons why that had not been adapted telephone surveys were conducted in homes, whose findings were used to design the campaign "Do not you have it?.

Among other things, a van was shifting information in the months of November and December at the weekly markets to provide information and meet the concerns of neighbors regarding the TDT and installation.

It has also campaigned with printing and distributing leaflets and posters, broadcast media, editing short informative audiovisual, audio-visual flash emission taxis, etc.

To access all information on the implementation of DTT, as well as scheduling and conduct of the proceedings of the City of Murcia has designed the site www.murcia.es / tdt

With the collaboration of students in Telecommunications Engineering from the Polytechnic School of the Catholic University of Murcia have been given informative talks about the benefits of Digital TV and connection systems in the Senior Centers that already DTT facilities .

Source: Ayuntamiento de Murcia