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A total of 72 shops will participate for four days, from tomorrow until Sunday in the Outlet'08 which offer top brand products at deeply discounted prices.

Under the slogan "fashion you need at prices superrecortados' the Ministry of Universities, Business and Research drives this trade fair is part of the Plan to Promote Retail Distribution Sector of the Region of Murcia 2008-2010 of the Autonomous Community the Region of Murcia.

Outlet'08 is a commercial revitalization initiative jointly organized by the Chamber of Commerce of Murcia, Murcia City Council and the Employers Federation of Commerce of the Region of Murcia (EMCF), with coordination and collaboration of the Directorate General for Trade and Handicrafts, and sponsorship of Cajamurcia and Caja Mediterráneo.

Commercial Revitalisation

This fair will be located on Paseo de Alfonso X and the Plaza de Santo Domingo, intends to dispose of the stocks of participating merchants, mainly in fashion and accessories.

These are areas that are subject to continuous changes in fashions and trends, thereby placing them at substantial costs of storage, so Outlet'08 is an ideal opportunity to offer their customers a selection of products at substantially discounted prices.

Thus, the historical center of the city of Murcia will host a series of stands with a neat and attractive common image where displaying products, creating a magnet for customers and visitors.

This initiative also seeks to enhance the image of quality and professionalism of the trade Murcia, which can thus increase customer loyalty and reach new audiences.

The Ministry of Universities and Research Company, together with the institutions and entities participating in this initiative, emphasize that their ultimate goal is to support and stimulate the commercial sector Murcia to the difficult situation, because of their need to adapt to new trading and the current period of contraction in household consumption.

Photo: Secretary General of the Ministry of Universities, Enterprise and Innovation, Antonio Sanchez-Solis, and the Director General of Trade and Handicrafts, Julio José Lorenzo, Antonio Castillo stood by Councilman Trade of the City of Murcia, Valentin Izquierdo, Deputy Secretary of the Chamber of Commerce of Murcia, and Antonio Gonzalez, president of EMCF, the first fair Outlet of Murcia.

Source: Ayuntamiento de Murcia