Portal de Murcia
www.portaldemurcia.com
Murcia City Council has signed a collaboration agreement the company Chinese Friendly International, which aims to promote the city as a tourist destination in the Chinese market and promote actions to adapt the supply of the city to the tastes and demands of tourists coming China.
One of the most important points that have signed the agreement is special communication with the oriental country programming for this familiarization trips and other activities.
Another of the highlights is the promotion of Murcia both the Chinese tourist market on-line and in their social media (weibo and youku) off line in the catalog `Chienese Friendly' for fairs (CITM Shanghai and COTTM, Chinese Outbound Tourism Travel Market) and travel agencies in its database several times a year.
In that agreement was also reached an agreement to Murcia receive information by subscribing to newsletters and general advice of the city to that market.
As for training, the company offers courses for tourism personnel of the City of Murcia on Chinese tourism.
Source: Ayuntamiento de Murcia
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