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Municipal Initiatives Center of the City of Murcia will host the next Wednesday, 9 and Thursday, April 10th a course in web analytics with Google Analytics taught by one of its hosted companies, Aquere Social Media, and repeating its commitment to host the training more leader in technology and online marketing issues in the town.

The initiative includes 6 hours of theoretical and practical about one of the most important in the field of online marketing training materials.

Web Analytics is the discipline to analyze the entire flow of visits to a website, can identify market niches, optimal times for publications qualify if an email marketing campaign has attracted customers, and ultimately gain valuable amount analytical data with zero cost.

To do this, the organizer, Aquere Social Media, hosted by the ICMM, teach attendees to install and operate the leading analytical tool on the market: Google Analytics.

The course will have two shifts, mornings and afternoons 10 to 13 17 to 20 hours and will be given in the full facilities of Municipal Initiatives Murcia City Council tables equipped with connection to the electricity network, wifi, projector and whiteboard to students can bring their portable devices and make the most possible lab.

The cost is 30 euros for the general public and 25 euros for members of OMEP, AJE and ICMM.

Mar Rodriguez, CEO of Social Media Aquere will be responsible for providing this workshop.

Rodriguez has extensive teaching experience 2.0.

Hand of organizations such as the University of Murcia, ALUM, Association of European, OMEP or CECARM Young.

In his words, "web analytics is a window into the data of those who access our website or online shop, can perform specific campaigns based on these results, and minimizing the possible damages that we suffer, to be able to identify a phase early through the online "data.

The workshop comes within the ICMM training activities performed throughout the year with the participation of its hosted companies, as well as other local organizations like AJE, OMEP, UPTA or Red Cross among others.

Source: Agencias