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Murcia City Council committed to culinary tourism.

Councillor for Tourism, Miguel Cascales, participates in Taste Spain General Assembly, held this morning at the International Tourism Fair (FITUR) in Madrid.

Club Murcia is part of the Product 'Taste Spain', since January 2011.

Murcia City Council has seen fit to promote culinary tourism from the platform 'Taste Spain'.

It also works from the product origin to the tasting at the restaurant, so that products are promoted Murcia and hospitality; City and business working together.

Specifically, culinary getaways Murcia offers two day-bed and breakfast or half board-, lunch or dinner tasting and guided tour from 55 euros / person.

Reservations can be made on the website Taste Spain.

'Taste Spain' - 'Tasting Spain'-chaired by renowned chef Pedro Subijana, and formed by Fehr (Spanish Federation of Hoteliers), Spanish Association for the Promotion of Destination Culinary Tourism, Euro-Toques (European Organization for Cooks formed by the most prestigious chefs) and Facyre (Chefs' Association of Spain).

At the General Assembly meeting this morning agreed work plan for 2013, which includes dining destinations enhance domestic partners and partner cities presented in London, Frankfurt and Paris, to attract visitors.

'Taste Spain' aims to extend the concept of gastronomic tourism, develop experiences around food culture, capture new markets, enhance collective restoration, etc..

This involves integrating gastronomic resources and tourist services.

It provides for the implementation of gastronomic itineraries, gastronomic events, etc..

Currently 22 cities belong to this club, namely: Badajoz, Cambrils, Ciudad Real, Córdoba, Gijón, Lanzarote, Lleida, Logroño, Madrid, Mallorca, Menorca, Murcia, Pamplona, ​​San Sebastian, Sant Carles de la Rapita, Segovia , Sevilla, Tenerife, Valencia, Valladolid, and Zaragoza Vinarós.

Among the objectives of 'Taste Spain' is to make a diagnosis of food tourism in Spain, developing innovative products and tourism experiences, editing Gastromapas destination association members, creating culinary demonstration Expotapa tapas and snacks, promoting association in social networks and develop a schedule with major culinary events in Spain.

Also, it will improve and diversify the international image of Spain using gastronomy, will expand the concept of gastronomic tourism, is intended to create a brand identifier specific and specialized in gastronomy destinations, identify and capture new markets and conduct more ambitious strategies and innovative promotion.

In addition to the General Assembly to partner destinations, 'Taste Spain' Fitur develops a technical forum on new experiences in culinary tourism.

Media promotion

Furthermore, both the Mayor of Murcia, Miguel Ángel Cámara, as the Councillor for Tourism, Miguel Cascales, have used their presence in Fitur to promote programs Murcia national radio stations.

Special programs have been conducted in Granada, Castilla la Mancha, Madrid, Valencia, Catalonia and Valladolid, which have highlighted the good climate of the municipality, the cultural and cuisine.

Likewise, the packages recalled weekend with accommodation and tours from 35 euros, and the SD Murcia Tourist Card, with free entry into museums, discounts in restaurants, shops and many more advantages.

Source: Ayuntamiento de Murcia