The title of Expert in Political and Institutional Communication is teaching this course UCAM aims to equip students with the tools and techniques of effective communication both in the electoral field and in the exercise of institutional governance and political activism.
To do this, the course has had some of the leading experts in political analysis on the national scene.
Such is the case already referred Rafa Rubio, also advisor Rajoy also work alongside the presidential candidate US, John McCcain and Francisco Carrillo, director of the Factory of Discourses, among others.
This program presents an innovative character, as he delves into aspects of political communication that are undergoing enormous changes, such as political scenarios created by the new media, the use of digital tools that restates key terms in the policy such as transparency, participation and control of information, or the growing importance of social networks in the development of electoral campaigns and other processes of formation of public opinion.
Source: UCAM