| Tourism presents the campaign "The Sun always leaves through Murcia" to attract visitors from the Region and neighboring provinces | The campaign consists of two phases, the first starts today for tourists from the regional territory; and the second, aimed at visitors from neighboring areas, will start next week when travel between autonomous communities is allowed"The Sun always rises through Murcia" is the motto of the promotion campaign that the Councilor for Employment, Economic Promotion and Tourism, Pedro García Rex, presents today, to bring the multiple options that Murcia offers to regional and national tourists.This campaign, carried out in digital format for dissemination on social networks, although it also has a presence on television and mupis, consists of two phases.
The first starts today for visitors to the regional territory; and the second, aimed at tourists from neighboring provinces, will begin next week, when movements between autonomous communities are authorized.The tourist commitment that this campaign explodes highlights the rich offer of Murcia in terms of cultural, gastronomic and nature tourism.
It also influences in a very special way its climatic goodness throughout the year, as well as its excellent geographical location, just half an hour from the sea or the mountains.Through the spots that make up the campaign "The Sun always comes out in Murcia" it is intended to unify experiences and sensations in the same space.
"Each of the graphic pieces reflects the light of the city, life in its streets and squares, the eternal smile of Murcia, the colors of the garden and the sky, combining some of the most emblematic symbols of Murcia, such as the Cathedral and the Christ of Monteagudo, to the experiences we feel living and visiting it ", explained the head of Tourism."A city that brings together all the perfect scenarios for the return to normality after the health crisis," said García Rex, who stressed that, in this sense, Murcians play a very important role, "with their own attitude that we it always makes us feel strong in the face of adversity.
"Likewise, the head of the Department of Employment, Economic Promotion and Tourism has wanted to highlight the effort being made by the tourism sector to offer security and confidence to visitors in this new post-COVID stage.
Source: Ayuntamiento de Murcia