The UCAM has created the Spanish Observatory of Demoscopic Studies, which will publish in the coming days an opinion poll on the regional elections of May 26 in the Region of Murcia.
This department is framed in the Faculty of Communication, which has extensive experience in the field of training in Public Opinion, Political Communication and market studies for institutions and companies.
The questionnaire in which the survey is substantiated consists of a battery of twelve questions, with which a thousand citizens of the region will be interviewed by telephone to find out their voting preferences.
The data collection has just begun, to achieve the highest possible reliability by proximity to the elections.
The design of the survey, the methodology of the survey and the interpretation of results correspond to experts in the fields of Politics, Sociology and Communication, coordinated by the Dean of the Faculty of Communication Pablo Blesa, in a team of professionals in the which highlight the political scientist Francisco Javier López Carvajal and the Communication Director of the UCAM, Antonio Semitiel.
The objective of the work is to contrast by scientific methods, in a neutral, rigorous and reliable way, the evolution of the vote of the inhabitants of the Region of Murcia since the last general elections of April 28 and its relation with the foreseeable results of the next 26 of mayo.The ambitious work demoscópico will be completed with an analysis on the possible continuity of the results of 28-A, trends and detect changes in the intention to vote if there were, all with a small margin of error.
The study will be made public directly to the public and will be made available to the media in case they wish to publish it.
Pablo Blesa, Dean of the Faculty of Social Sciences and Communication of the UCAM, stressed that the Spanish Observatory of Demoscopic Studies is a useful tool at the service of various research groups of the UCAM, with projection into the business environment through studies of market and product, conceived to provide the political parties with the periodic predictions they need, to nourish the media, and in order to guarantee the right to accurate information from citizens.
Source: UCAM