The amount will be distributed among the associations of merchants of Murcia and districts: Murcia Center, Barrio del Carmen, Vistalegre, Murcia Triangle, Carmelite, Zarandona Acozar, Beniaján, Alquerías, Santa Eulalia, Silverware and Trapería, Sangonera la Verde, Corvera , Avileses and Campo de Murcia and Virgin of Lourdes de la Flota
The Governing Board has granted subsidies to the Associations of merchants of Murcia and Pedanías for a total value of 169,700 euros with which seeks to boost trade and promotion of tourism through the promotion of activities aimed at modernizing, strengthening and give continuity to small and medium commerce.
The City of Murcia is committed to the strategy of promoting local trade carried out by the Department of Commerce and Institutional Relations, which runs Maruja Pelegrín.
In this case the amount will be distributed among the associations of merchants of Murcia and districts: Murcia Center, Barrio del Carmen, Vistalegre, Murcia Triangle, Carmelite, Zarandona Acozar, Beniaján, Alquerías, Santa Eulalia, Silverware and Trapería, Sangonera la Green, Corvera, Avileses and Campo de Murcia and Virgin of Lourdes de la Flota.
Some of the projects presented are: Black Friday, Night of the Museums, Shopping Night, Christmas and training campaigns.
This step reinforces the support for actions and projects to promote retail commercial activity in the territorial scope of each of the associations.
However, the association may allocate the funds received to the development of other actions and projects that are carried out in accordance with the guidelines and the other lines of action of the strategic plan such as communication and commercial advertising for the consolidation of the MUAC Brand, campaigns to promote associations and create trust networks, training and recycling of human resources: electronic commerce and new technologies or innovation programs for entrepreneurs in the retail sector.
It is necessary to remember that the Strategic Plan of Commerce, that at the moment is in operation in the municipality of Murcia, articulates in five fundamental axes:
Commercial communication.
Dynamization of commercial areas.
Promotion of associationism and creation of networks of trust, reciprocity, solidarity and collaboration in traditional commerce.
Training and recycling of human capital.
Improvement of competitiveness
Source: Ayuntamiento de Murcia