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The presentation of the Observatory of Social Innovation (OISOC) closes the IX Meeting of the Network of Santander Chairs of Social Responsibility, organized by the UCAM
The second day of the IX Meeting of the Network of Santander Chairs of Corporate Social Responsibility took place at the headquarters of the Port Authority of Cartagena, where the Observatory of Social Innovation (OISOC) was presented, a project created by Logic Ecommerce and the Chair International CSR of the UCAM.
For a few hours, thanks to the presence of the chairs of several public and private universities in Spain (Girona, Salamanca, Malaga, Alcalá de Henares, Francisco de Vitoria and UCAM) and representatives of social responsibility matters of national and international entities. international, Cartagena has been the focus of CSR in Spain.
The day was inaugurated by Joaquín Segado, president of the Port Authority of Cartagena;
José Luis Mendoza García, Director of Institutional Relations of the UCAM;
Nuria Fuentes García Lax, general director of Labor Relations and Economy of the CARM;
Luis Monge, director of Sustainability at Banco Santander Spain and Víctor Meseguer, director of the International Chair of CSR of the UCAM.
Luis Monge has highlighted the work on CSR by Santander since "we allocated 81.3 million euros of social investment in Spain with the aim of helping more than half a million people in our country."
In addition, he announced that in July 2019 Cartagena will host the National Course of Santander on Circular Economy by the hand of the UCAM and with the participation of twenty Spanish universities.
On the part of the Government of the Region, Nuria Fuentes has put in value the work of the universities in this matter but stressing that "from the administration we can not ask others to bet on Social Responsibility and that we do nothing. We have to demonstrate what we say with facts: One euro invested in CSR is one euro invested in the future. "
From the point of view of the UCAM, José Luis Mendoza García has highlighted some of the challenges facing the university for this course: "We want to value our great positioning in sport and that our football and basketball teams are involved in a real in these initiatives. "
In addition, he has focused on other aspects to improve in the immediate future: "Murcia and the companies of the Region continually project CSR because in this land we are very generous, the problem is that sometimes it does not communicate well".
Finally, Joaquín Segado highlighted some of the initiatives carried out from the Port of Cartagena: "We are working on improving the port environment, the employability of young people, responsible communication and environmental management "
The Observatory of Social Innovation (OISOC) is born
Next, the Observatory of Social Innovation (OISOC) was presented, an initiative created by Logic Ecommerce and the International Chair of CSR of the UCAM.
Cartagena businessman Tomás Martínez Pagán is the ambassador of this observatory and commented that "it is a pride that OISOC is born and implanted in Cartagena and that from here it radiates all its activities".
Víctor Meseguer has put the pillars of this new project: "Social innovation is the common denominator of the Sustainable Development Goals and our alliance with Logic Ecommerce will be a tool to make them effective OISOC is born with the vocation to internationalize the Murcian company".
Ruth Hernández, director of Logic Ecommerce, explained what this initiative consists of: "We want to create value in organizations, we're not going to look at the world from a vantage point, we're going down to the ground to work on research."
At that point, José Luis Mendoza pointed out that "from the UCAM we want OISOC to detect needs to create new research projects, we look for that dynamic with the company and society".
Andrés Dulanto Scott, Director of Digital Content of the EFE Agency representing EFE EMPRESAS and RSC, one of the two founding and driving partners of OISOC, explained that "it is very important to disseminate the things that happen, and, of course, also the good as is the CSR, which is why we want to collaborate with initiatives like this one ".
Rodolfo Puente, director of Logic Ecommerce, has focused on the major objectives that will have to be worked on in the future: "There is a lot of work to be done in social innovation, women and leadership, circular economy and responsible Big Data".
Eva Franco, Director of Communication and CSR of Hidrogea, on behalf of her company that is a driving partner of OISOC, stressed that "there is a lot of work to be done on water and here we need the involvement of all of us who are part of this observatory "
The event has followed with recognition by the International Chair of CSR of the UCAM to its allies: Official College of Pharmacists of the Region of Murcia, EFE Enterprises and CSR, Emuasa, Hefame Foundation, Southeast Group, Hidrogea, Ecommerce Logic, Mutua Universal, Orthem Environmental Services and Primafrío.
Next, the Editorial Committee of the Network of Santander Chairs of Social Responsibility met and the day ended with a boat trip, lunch and a guided tour of Cartagena.
About the Santander RSC Chair Network
Through its Santander Universities Global Division, Banco Santander has been involved in the creation of about 130 chairs, which often unite researchers from several universities, and who have the Bank's support for the subsequent development of his teaching and research projects.
About the Chair of Corporate Social Responsibility of the UCAM-APC
The International Chair of Corporate Social Responsibility UCAM was born with the aim of stimulating the concern for the promotion of CSR of companies, non-profit organizations, public administrations, professionals, students and society in general.
Source: UCAM
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