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The conference tourism to the city reported revenues of 31 million euros last year (18/08/2012)

Murcia reinforces the brand of the city as a convention destination.

The Councillor for Sports, Youth and Tourism, Miguel Cascales, notes that in the last decade has doubled profits from meeting market.

Since 2000, the number of participants has grown by 135%, while revenues increased by 127%.

Murcia is getting every year to strengthen its brand and City Centre and is found in the number of events that occur in the capital as host.

This has been possible largely thanks to the work done in recent years by the Convention Bureau, which has analyzed the economic impact of the meetings market reports to the city in 2011, led a congress tourism income of 31,871,315 euros, compared to 14.3 million in 2000 and 24.7 in 2005.

Between 2000 and 2011 the developments for conference tourism in Murcia has been spectacular, as the number of participants has grown by 135% (from 63,439 to 148,797), while revenues increased by 127% (from 14 to 31, 8 million).

Expenditure of 228 euros per participant and day

Murcia hosted last year's celebration of 1,113 meetings with 148,797 attendees, including 76 centers with almost 20,500 participants, 71 conventions with 6852 people and 966 days to 121 484 delegates attending.

The turnout was average per event of 134 people: 269 congressmen, 96 and 126 convention delegates attending the conference, symposia and seminars.

Average expenditure per participant per day for attending the conference stood at € 228 for those who stayed at 4 star hotels and 203 € for those who opted for 3-star establishments.

This cost includes the registration fee, accommodation, meals and other expenses such as inland transportation and shopping.

Most meetings were held in the halls of the hotel, with 39% of the activity, accounting for 18% of the attendees.

Like every year, the meetings were held in the Auditorium and Congress Center were the agglutinated almost half of the total participants, with 40%.

Regarding generating sectors of the meetings, most were proposed by local initiative (69%), leaving the public and private sectors evenly matched as drivers of meetings (47% and 53%, respectively).

In terms of activity and thematic meetings held in Murcia in 2011, highlights the industry trade considerably with 37%, followed the cultural -14% - 11% health doctor - public and -10% -.

Congressman Profile

Spanish man aged 45, who sometimes accompanied the congress.

Comes to town in his own car, remains an average of three days and staying in a 4 star hotel.

The costs of the conference are fully borne by your company or institution and estimated to spend around about 128 € on your stay in Murcia.

The scientific program and the fact that it is made Murcia where Congress are the two reasons that most influenced when deciding to participate in the competition formalizing enrollment during the previous 3 months.

Along with leisure activities, has been interested in cultural and gastronomic activities.

He has not visited any town near the city of Murcia.

It is generally satisfied with all aspects of the conference, and what you value is the character and kindness of Murcia, the overall organization of the event and the location of the seat, so much so, that says he will return to our city ​​as a tourist.

Source: Ayuntamiento de Murcia

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