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Durairaj Maheswaran, professor at the University of New York, will give a lecture at the UMU (15/03/2018)

On March 16, at 11:30 a.m., the conference "Globalization, Nation Equity and Tourism" ("Globalization, National Equity and Tourism") will take place at the Faculty of Economics and Business of the University of Murcia. Dr. Durairaj Maheswaran, Professor of Marketing and International Business at the Stern School of Business at the University of New York.

Professor Maheswaran has published in the most prestigious scientific journals in the field of business and marketing.

Highlights his works published in: Journal of Consumer Research, Journal of Consumer Psychology, Journal of Marketing Research and Journal of Personality and Social Psychology.

The Stern School of Business of the University of New York, located in Greenwich Village (New York), is one of the most prestigious business schools in the United States of America.

Source: Universidad de Murcia

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