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In addition, it is a showcase for young people, as there are also interviews and reports with initiatives and projects that have been carried out and have a Murcia stamp.

The Councilor for Infrastructure, Public Works and Services, Rebeca Pérez, who also directs the Youth section of the City of Murcia, presented this morning the new youth publication, on paper, 'Dinamo', which aims to bring together all youth programming and information of interest for the youth of the municipality.

This publication brings together all the range of courses, events, travel, sports, art, culture, scholarships, studies, exchanges, among others, provided by the City of Murcia, through the Informajoven service, available to all Murcia.

In addition, it is a showcase for the young people of the municipality, since there are also interviews and reports with initiatives and projects that have been carried out and have Murcia stamp.

"The format in which it is presented is a dynamic and enveloping support, in addition to being very visual, so that our young people can take it with them and be always informed." With this initiative we intend that they can enjoy reading, away from mobile devices and that at the same time have all the information that is interesting for them in the same format.The paper has something special, since it establishes a direct link with the reader that holds it without jumping from link to link as on a screen ".

This publication, of which 3,000 copies have been printed, is also a means for young people to participate directly in all the activities carried out by Youth.

In addition, copies will be sent to the 81 youth information points (institutes and municipal centers).

The graphic design studio Rubio & Del Amo has been commissioned to create 'Dinamo'.

First publication of 'Dynamo'

This first issue has three interviews with young people to make their talent visible, as is the case of singer-songwriter Alondra Bentley, who has been the winner of CreaMurcia and who has just released her fifth album.

The Marvel cartoonist, Salva Espín, also winner of several editions of CreaMurcia.

And the scriptwriter Javi Uve, who has put words and jokes to the voice of Eva Hache, Andreu Buenafuente or the Great Wyoming and who began his career in the world of media at the Onda Nave Association, based in La Nave Espacio Joven.

Despite what may seem, young people are more readers than adults as indicated by the last barometer of reading.

Paper continues to be the preferred format, a trend that is also consolidating in other countries with greater roots in digital media.

This is one of the indicators that has led the City of Murcia to bet on a physical support, which directly leads these contents to young people.

Unified Youth Spaces

In addition, the City of Murcia has carried out the unification of the image of the Young Spaces.

The objective has been to update and improve communication with users, make them more attractive and more comfortable.

La Nave (Bacons Bridge), El Palmar and 585, already have a new aspect, both exterior and interior, with small interventions ranging from the design of their facades to the modification of the information systems that present the cultural, sports offer and leisure in the centers.

"This action is essential for the identity to maintain its strength and not dilute over time, and help ensure easy recognition of services for young people in the municipality Each center has different schedules, activities and thus, we unify (without losing the identity of each one), we team up and we are closer to each other "added Rebeca Pérez.

The whole project is included in a brand manual that articulates the different elements to be put into play and some guides for use for the managers of the centers themselves.

Likewise, an 'umbrella brand' has been proposed that brings together the youth centers of the municipality and that allows having the same line based on the open, playful and young character that is generated in these three spaces.

Source: Ayuntamiento de Murcia